The article presents the role of data visualization in making information more accessible, provoking viewers’ emotions, and enhancing the collaboration process. The current landscape of leading data visualization tools such as Tableau, D3.js, Power BI, and Google Data Studio is explored, together with explanations of their distinctive features and possibilities. Best practices for creating an interesting visualization are presented, which include knowing your audience, proper selection of the type of visualization, keeping the design simple, using color wisely, and appropriate context setting.