At its core SNA is a tool for modeling, visualizing, and analyzing the interactions between individuals within groups and organizations. With the continues increase of social platforms and their availability, social influence has drawn increasing interest. In addition we have also witness an increase in the number of social influencers or “stars” and the impact they have to shaping cultural evolution. It has become important to identify those stars in order to better predict social and cultural shifts.
Foreigners in Sofia & Friends has neatly provided information about Online Social Network in terms of posts and post replies, with information regarding post author, content and timestamp. The goal is to study the social influence of the network. Social influence basically tracks the importance of people in social networks, thus the first step is to identify the “stars” in network. The second step is to map the found “stars” to predefined personas. There is also an optional step: conduct text mining for more insights into the type of relations.
To be defined.